Ingredients
5 min read
How to read a cosmetic INCI list in five minutes
Order means concentration, the first five ingredients mean everything, and “fragrance” hides a lot.
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Order means concentration, the first five ingredients mean everything, and “fragrance” hides a lot.
Read the guide
Squalane is a light, stable emollient with three commercial sources. Origin changes the price and the marketing, rarely …
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“Cica” is a marketing word covering four different extracts with different actives. The fraction, not the plant name, de…
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Silicones are the most misunderstood ingredient family in cosmetics. Viscosity grade, not the name, decides whether a pr…
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Shea butter is a triglyceride blend with a high unsaponifiable fraction. That fraction is why it feels rich and why it c…
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Collagen in a jar does not become collagen in the skin. What it does do is hydrate, film and support a claim that consum…
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